News and Events ClearIntent's Will Munroe addresses Society of Design Administration National Conference Las Vegas NV, May 19, 2005: “Your Web site underlines or undermines everything you say to your clients from your very first contact. Is your Web site helping you win your best clients, or is it working for your competition?” Will Munroe led the members of the SDA National Convention through the live assessment of a member Web site, clearly identifying areas for improvement and demonstrating simple solutions to the problems faces by many of the firms. “People liked the emphasis on service, as we are a service-based industry,” said Tim Klauck, President, SDA Canada. Reviewing the hallmarks of an effective professional services site, Munroe coached the audience on the ways to tell whether their own site will help or hinder business growth. He demonstrated how truly effective sites communicate value and help win more business. The Society of Design Administrators exists to promote the exchange of ideas and to educate its members in the related disciplines of design firm administration. Based in Toronto, SDA Canada currently has over 70 members representing prominent architecture, engineering, interior design, landscape architecture, developers, service providers and specialty consulting firms. For more information about SDA Canada, visit www.sdacanada.com